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Justine Chapura Education

You have this dream that you are the premiere, go-to floral studio in your town.  You are on your way to this new life, but you have a few roadblocks along the journey.

I know how this feels.

I began my floral story over 25 years ago in a small, family-owned flower shop in my hometown in Nottingham, England. I started my business with $500, a kitchen table for a workspace, a little design experience, and a lot of determination.... sound familiar?

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One-on-One Mentoring

I love to teach.  The one-on-one mentoring program is tailored to your specific needs whether that be design, marketing and or pricing for profit.  With a joyful perspective and encouraging style you'll feel at ease and confident growing your business.

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Group Worshops

Our brand new to us (historic) building provides a beautiful setting for our hands on design workshops. You'll have the opportunity to hone your design skills and move from budding florist to blossoming designer in a fun atmosphere with me as your guide.

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Online Courses

We would love to have everyone come and join me in person, however we know that's not always possible. I offer a comprehensive collection of design courses so you can learn and grow at your own pace from the luxury of your own space.

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Group Coaching

My love of education and sharing knowledge is also offered to a small group of learners who prefer the experience of working as a team and who are open to learning in a group setting.

I totally remember what it was like to start a business, the struggles of marketing, finding clients, the insecurities, and all the pitfalls (not to mention taxes and pesky paperwork) of growing a successful business. I made plenty of mistakes along the way, especially when it came to pricing and selling, but I learned a lot from those mistakes (so you don't have to learn the hard way). With that meagre beginning investment, I created an award-winning, thriving floral studio and recently purchased my dream building for cash!!! Thanks to disciplined and carefully structured business practices I was able to complete this purchase, pay myself and my staff a good salary at a time (thanks Covid) when many businesses were closing and applying for assistance.

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Just In Three Days

Sometimes you just learn from getting your hands dirty.  If you're interested in finding out what a real wedding looks like from design to installation this opportunity is for you. Because our event schedule is so full, we offer only a few dates each year for three days of intensive studio time, portfolio building, personal coaching, real life experience. 

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Facebook Community

If you just aren't ready to dive in headfirst I offer weekly tips, videos and information in a public and private Facebook group

Beginner Florist Group, Just Bloomin' Brilliant (public)

Just Bloomin' Brilliant (private)

After 27 years I still LOVE what I do every day.

You can create a profitable company, pay yourself a good salary and live the life you design all while designing flowers. I did it, you can too.

The combination of my experience as a highly successful, award-winning business owner, an elementary and middle school art teacher, as well as a floral educator make me the perfect person to coach you in your floral journey.